Episode 14

Mastering The Facebook Ad Game

Facebook advertising can be a powerful tool for business growth - when done right. But many entrepreneurs struggle to generate a positive ROI from their ad spend.

Enter Dr. Theresa Panatella, who transitioned from a 24-year healthcare career to become a Facebook ads expert. She now helps service-based businesses and course creators slash their lead costs and achieve an average 2.92x return on ad spend.

In this episode, Dr. Panatella breaks down:

• The 3-tiered approach to structuring effective Facebook ad campaigns

• Why video ads for just $1/day should be part of your strategy

• How to leverage Facebook's lead form ads vs. website conversions

• Common pitfalls that drain ad budgets with little to show for it

• The metrics that really matter when evaluating ad performance

• Seasonal trends that impact Facebook advertising costs

• Tips for building retargeting audiences to boost conversions

You'll walk away with practical strategies to dramatically improve your Facebook advertising results, whether you're just getting started or looking to take your campaigns to the next level. Stop throwing money at ineffective ads and start implementing Dr. Panatella's proven framework for Facebook advertising success.

Download your copy of 3 Common Mistakes Made By Marketers With Paid Ads.

Schedule a complimentary 45-minute Business Clarity Call with Dr. Theresa.

About the Podcast

Show artwork for From The Trenches
From The Trenches
Success Shortcuts Revealed By Real-World Innovators Crushing It Right Now